Integrations

A list of all the platforms and metrics that can be accessed from Statsout.

Google Analytics

Pageviews [ga:pageviews]
The total number of pageviews. Updated hourly.
Sessions [ga:sessions]
The total number of session (i.e., users visiting a website and viewing one or more pages on the property). Updated hourly.
Users [ga:users]
The total number of users, including new and returning visitors. Updated hourly.
New users [ga:newUsers]
The total number of sessions marked as first time visits. Updated hourly.
Bounce rate [ga:bounceRate]
The percentage of single-page sessions (i.e., session in which the person left the property from the first viewed page). Updated hourly.
Pages/Session [ga:pageviewsPerSession]
The average number of pages viewed during a session, including repeated views of a single page. Updated hourly.
Session duration [ga:avgSessionDuration]
The average duration of users' sessions. How much time on average a user spends on property. Updated hourly.
Page load [ga:avgPageLoadTime]
The average time pages from the sample set take to load, from initiation of the pageview (e.g., a click on a page link) to load completion in the browser. Updated hourly.
DOM interactive [ga:avgDomInteractiveTime]
The average time, including the network time from users' locations to the site's server, the browser takes to parse the document (DOMInteractive). At this time, users can interact with the Document Object Model even though it is not fully loaded. Updated hourly.
Server response [ga:avgServerResponseTime]
The average time the site's server takes to respond to users' requests; this includes the network time from users' locations to the server. Updated hourly.
Users [totalUsers]
The number of distinct users who have logged at least one event, regardless of whether the site or app was in use when that event was logged. Updated hourly.
New users [newUsers]
The number of users who interacted with your site or launched your app for the first time. Updated hourly.
Active users [activeUsers]
The number of distinct users who visited your site or app. Updated hourly.
Sessions [sessions]
The number of sessions that began on your site or app. Updated hourly.
Engaged sessions [engagedSessions]
The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views. Updated hourly.
Engagement [engagementRate]
The percentage of engaged sessions (Engaged sessions divided by Sessions). This metric is returned as a fraction; for example, 0.7239 means 72.39% of sessions were engaged sessions. Updated hourly.
Sessions/User [sessionsPerUser]
The average number of sessions per user (Sessions divided by Active Users). Updated hourly.
Pageviews [screenPageViews]
The number of app screens or web pages your users viewed. Repeated views of a single page or screen are counted. Updated hourly.

Google Search Console

Notice: The latest Search Console data is usually available with a two days delay, even on the main Google Search Console page.

Impressions [impressions]
Impressions is how many times a user saw a link to your site in search results. This is calculated differently for images and other search result types, depending on whether or not the result was scrolled into view. Updated daily.
Clicks [clicks]
Total clicks is how many times a user clicked through to your site. How this is counted depends on the search result type. Updated daily.
Position [position]
Position is the average position in search results for your site, using the highest position for your site whenever it appeared in search results. Individual page position is available in the table below the chart. Position determination can be complicated by features such as carousels or Knowledge Panels. Updated daily.
CTR [ctr]
Click-Through Rate is the percentage of impressions that resulted in a click. Updated daily.

Facebook Pages

Fans [page_fans]
Updated daily.
Impressions [page_impressions_unique]
The number of people who had any content from your Page or about your Page enter their screen. This includes posts, stories, check-ins, ads, social information from people who interact with your Page and more. Updated hourly.
Organic impressions [page_impressions_organic_unique]
The number of people who had any content from your Page or about your Page enter their screen through unpaid distribution. This includes posts, stories, check-ins, social information from people who interact with your Page and more. Updated hourly.
Paid impressions [page_impressions_paid_unique]
The number of people who had any content from your Page or about your Page enter their screen through unpaid distribution. This includes posts, stories, check-ins, social information from people who interact with your Page and more. Updated hourly.
Engagements [page_post_engagements]
The number of times people have engaged with your posts through reactions, comments, shares and more. Updated hourly.
Check-ins [page_places_checkin_total]
The number of times people checked into a place. Updated daily.

Instagram

Followers [followers]
Total number of followers. Updated daily. Latest value only.
New followers [follower_count]
Total number of new followers each day within the specified range. Updated daily.
Impressions [impressions]
Total number of times the IG User's IG Media objects (i.e. posts, stories and promotions) have been viewed. Includes ad activity generated through the API, Facebook ads interfaces, and the Promote feature. Does not include profile views. Updated daily.
Reach [reach]
Total number of unique users who have viewed at least one of the IG User's IG Media. Repeat views and views across different IG Media owned by the IG User by the same user are only counted as a single view. Includes ad activity generated through the API, Facebook ads interfaces, and the Promote feature. Updated daily.
Profile views [profile_views]
Total number of users who have viewed the IG User's profile within the specified period. Updated daily.

Stripe

Revenue [net]
Total net revenue from all charges. Updated hourly.
Balance [balance]
Available Stripe account balance. Updated hourly. Latest value only.
Pending balance [balance-pending]
Pending Stripe account balance, i.e. funds that are not yet available in the balance, due to the 7-day rolling pay cycle. Updated hourly. Latest value only.
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